Blog Archives

Destruction Content Is Blowing Up on YouTube

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Destruction-based videos have exploded on social video, particularly on YouTube. In fact, views for this very niche content have increased 366% year-on-year on that platform.

Posted in brands, influencers, marketing, Reddit, slow motion, TubularLabs, video platforms, Video Production Tips, Video Statistics & Market Research, video views, YouTube, YouTube Channel, youtube live, youtube marketing, YouTube Marketing Tips, YouTube Trends Tagged with: , ,

Top Ten Takeaways and Insights From #NewFronts2017

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We bring you the top takeaways, strategic insights, critical data, and trends in the digital video marketing business from the 2017 #NewFronts.

Posted in advertising, agencies, AI, BBC, Bloomberg, brands, digital media, digital video, engagement, events, Facebook, Google, IAB, live streaming, mobile, Newfronts, NowThis, programmatic, social media, sports, Turner, VICE, Video Advertising, Video Industry Events, Video Production Tips, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

Snackable Content About Snacks: Why Tastemade’s Facebook Videos Are Working

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With over 24.5 Million followers on Facebook alone, Tastemade is taking full advantage of food’s online popularity. We take a closer look at how Tastemade makes their most popular videos, and how other publishers can gain some helpful tips about

Posted in award, brands, Facebook Live, Facebook Video, haul videos, live video, mobile, social media, Social Video, studios, Video Production Tips, YouTube, YouTube Marketing Tips Tagged with: , ,

What Beauty Brands Can Learn from L’Oréal’s Successful Influencer Marketing Campaigns

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L’Oréal is doing things right when it comes to influencer marketing – from smart segmentation to working with up-and-coming micro-influencers. Let’s take a look at the different aspects of L’Oréal’s strategy to find out what’s working for them.

Posted in advertising, beauty, brands, engagement, Facebook, influencer marketing, influencers, micro-influencers, Social Video, video campaign, video marketing, Video Production Tips, YouTube, YouTube Marketing Tips Tagged with: , ,

Top Online Video Creators Across Social: April 2017

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According to the latest online video ranking leaderboards from Tubular, The DoDo, Viral Thread, The LAD BIble, and UNILAD were some of the top video creators across the big social video platforms in April 2017.

Posted in brands, engagement, Facebook, Instagram, Leaderboards, original content, publishing, social network, Social Video, video platforms, Video Production Tips, Video Statistics & Market Research, video views, Vine, YouTube, YouTube Creators, YouTube Marketing Tips Tagged with: , ,

Most Popular YouTube Creators April 2017 – YouTube Channel Rankings

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Videos uploaded to YouTube in March 2017 generated over 160 Billion views, and music, and music-focused channels were among those with the highest view counts. We take a look at the most-watched YouTube channels for last month.

Posted in brands, engagement, Leaderboards, marketing, music video, original content, Video Production Tips, Video Statistics & Market Research, watch time, YouTube, YouTube Channel, YouTube Creators, youtube marketing, YouTube Marketing Tips Tagged with: , ,

Group Nine Media steals the show at #NewFronts2017

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Group Nine Media is a family of digital media brands (NowThis, The Dodo, Seeker, and Thrillist) built for the mobile, social, and video-first world. It generated 3.3B video views and 96M social actions against its content in April 2017, and

Posted in brands, digital media, discovery, distribution, engagement, Facebook, Leaderboards, long-form, mobile, Newfronts, NowThis, programming, Video Industry Events, Video Production Tips, virtual reality, YouTube, YouTube Marketing Tips Tagged with: , ,

The Top Facebook Video Publishers: April 2017 Most-Popular

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Viral Thread, Ladbible, Food Network, The Daily Mail, and NTD were some of the most-watched publishers on Facebook for video content in April 2017. Take a look at the brand new Tubular Leaderboard for top Facebook creators for more information.

Posted in Facebook, Facebook Video, Leaderboards, original content, social media, social network, Social Video, TubularLabs, Video Production Tips, Video Statistics & Market Research, video views, YouTube Marketing Tips Tagged with: , ,

Why Musical.ly Is a Shoe-In for Branded Influencer Video Marketing

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The social video sharing app Musical.ly has 130M users, and with 12M new videos uploaded per day, brands shouldn’t ignore this opportunity to collaborate with influencers on the app.

Posted in advertising, brand awareness, branded content, brands, collaboration, influencer marketing, lip sync, live stream, live streaming, Livestream, Musical.ly, Social Video, Vidcon, video marketing, Video Production Tips, YouTube Marketing Tips Tagged with: , ,

The BBC at #NewFronts2017: Combating ‘Fake News’ With ‘Slow News’

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BBC News is available to viewers around the world, and at NewFronts 2017, the organization confirmed its commitment to continue making in depth news stories available to all.

Posted in BBC, broadcast, international, journalism, Newfronts, news and politics, political, social media, television, Video Industry Events, video marketer, Video Production Tips, YouTube Marketing Tips Tagged with: , ,

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