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The Most Viewed Social Videos of 2016 (and What Media Companies Can Learn From This List)

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We take a look at the most watched videos across the main social platforms for 2016, and highlight what publishers and media companies can learn about the kind of content that goes viral.

Posted in brands, Buzzfeed, engagement, Facebook Video, Instagram video, metrics, Social Video, Super Bowl, tent-pole, TubularLabs, video marketing, Video Production Tips, Video Statistics & Market Research, video views, viral, YouTube, YouTube Marketing Tips Tagged with: , ,

How SketchShe are Turning Viral Video Success into Long-term Business Success

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SketchShe, the comedy threesome that went viral with their lip sync videos, share some insight into working with brands, and turning viral video success into long-term business success.

Posted in actors, Australia, beauty, brands, collaboration, end slate, Facebook, influencers, Instagram, social media, Vidcon, video marketing, Video Production Tips, viral, YouTube, YouTube Marketing Tips Tagged with: , ,

How NowThis Became the Most Watched News Publisher on Facebook

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NowThis is the most-watched news publisher on Facebook, with over 1.2B video views on the platform in April 2016. Learn how this Millennial-friendly publisher is crushing traditional broadcasters when it comes to news and current affairs distribution.

Posted in 18-34, 360 degree video, brands, consumption, demographics, distribution, engagement, Facebook, Facebook Video, Millennials, news and politics, NowThis, partnership, playlists, political, publishing, short-form, social media, Social Video, strategy, video marketing, video platforms, Video Production Tips, video views, viral, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

How Turkish Airlines is Winning Big at Video Marketing

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When it comes to video marketing, Turkish Airlines is flying circles around the world’s largest airline brands. So, what do a lot of the smaller airlines know about video marketing that most of the bigger airlines don’t?

Posted in advertising, brands, case study, commercial, marketing, Millennials, mobile, Mobile Video, selfie, storytelling, travel, Video Advertising, video marketer, video marketing, Video Production Tips, viral, YouTube, YouTube Creator Playbook, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

How Reddit Helped Grow This YouTube Channel by Almost 6000% in 30 days

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Who would have thought that a YouTube channel whose only content revolves around crushing mundane everyday items with an hydraulic press would generate over 41M views in just 30 days. That’s the power of community engagement on Reddit.

Posted in embed, engagement, exposure, influencer marketing, Reddit, Social Video, subscribers, video marketer, Video Production Tips, viral, YouTube, YouTube Analytics, YouTube Channel, youtube marketing, YouTube Marketing Tips Tagged with: , ,

LEGO & Facebook Video: Is the Brand Missing a Quick Win?

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LEGO has found huge success with its video marketing strategy, and has millions of followers who engage with its content online. But it may be missing a trick by not uploading enough native videos to Facebook.

Posted in branded content, engagement, Facebook Video, influencers, Instagram video, LEGO, sales, Social Video, statistics, TubularLabs, video marketing, video platforms, Video Production Tips, video strategies, video views, Vine, viral, YouTube, YouTube Marketing Tips Tagged with: , ,

VidCon 2016: Top Experts to Unlock Video Industry Secrets

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The VidCon 2016 Industry Track will give attendees 22 different sessions where they can hear how to unlock the secrets behind the major video platforms. Brands, agencies, marketers, and creators won’t want to miss this event!

Posted in collaboration, digital video, engagement, Facebook, live stream, optimization, SnapChat, Social Video, social video marketing, Vidcon, Video Industry Events, video marketing, video platforms, Video Production Tips, video views, viral, virtual reality, watch time, YouTube, YouTube Marketing Tips, Youtubers Tagged with: , ,

Why Do Brands Make Viral Videos? And How Do You Make One for Your Brand?

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Viewers love a good viral video – video content that is so informative or entertaining that they readily share it across their own social network feeds. Hardly a week goes by that you aren’t shown a viral video from a

Posted in brand awareness, brands, engagement, Facebook, influencers, marketing, metrics, thumbnails, video campaign, Video Production Tips, Video SEO, video views, viral, viral video, Viral Video Marketing, YouTube, YouTube Marketing Tips Tagged with: , ,

Meet The Brands Who Broke Into the Mainstream with YouTube

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YouTube has given many brands the opportunity to raise awareness for their products and services via video. We take a look at 4 companies who used YouTube in innovative ways to reach their audience. Also, we confirm 5 ways video

Posted in advertising, branded content, branded video, brands, commerce, content marketing, e-commerce, engagement, GoPro, influencers, Millennials, Periscope, social media, user experience, video ad, video marketing, Video Production Tips, video views, viral, YouTube, youtube advertising, YouTube Channel, youtube marketing, YouTube Marketing Tips, YouTube TrueView Tagged with: , ,

Create a Buzz with Your Target Audience with Timely Video Content

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As part of a Hero, Hub, and Hygiene video strategy, there is a great opportunity to gain exposure through reacting to the trend of the day in a way that properly reflects your brand or content.

Posted in exposure, Facebook, tent-pole, video marketing, Video Production Tips, viral, YouTube, YouTube Marketing Tips Tagged with: , ,

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