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AI, Machine Learning, and Big Data: Why Video Publishers Need to Keep Up With The Latest Trends

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Artificial intelligence, machine learning, and big data are transforming the online video and internet marketing industries. Video publishers need to keep on top of the latest trends if they want to keep ahead of the game.

Posted in AI, analytics, big data, engagement, Google, machine learning, marketing, monetization, research, Tubular, video ad, Video Advertising, video marketer, Video Production Tips, Video Technology, YouTube, YouTube Analytics, YouTube Marketing Tips Tagged with: , ,

Is 4K Video Quality Critical for Online Creators?

There are so many factors that go into producing successful video content, but is filming in 4K one of them? The format is supported by YouTube, Vimeo, Netflix, and other video platforms but should creators worry about shooting in 4K when

Posted in 4K, bandwidth, Google, search results, streaming, Video Production Tips, Video Technology, YouTube, YouTube Marketing Tips Tagged with: , ,

Autoplay is Now the Default on YouTube – and That's OK

YouTube has made autoplay the default option for desktop users of the site, and of course it’s a way of boosting views in the face of such overwhelming competition from Facebook, and now Twitter. You can disable the feature, but

Posted in algorithm, autoplay, Facebook, Vessel, video destination, video marketer, Video Production Tips, Video Technology, YouTube, YouTube Channel, YouTube community, YouTube Creators, YouTube Marketing Tips Tagged with: , ,

As The Internet Grows Bigger, What Do We Do About Video?

The Internet is still growing at a fast pace, and video is playing a huge part of that. But, with consumers streaming more online video content than ever, ISPs are already feeling the pain of maintaining the bandwidth required. How

Posted in 4K, bandwidth, bitrate, consumption, distribution, encoding, optimization, players, real time, Rich Media, streaming, user experience, video on demand, Video Production Tips, Video Technology, VOD, YouTube Marketing Tips Tagged with: , ,

JW Player on The Latest in Video Technology Innovations

Jeroen (JW) Wijering, founder of JW Player, is one of the world’s foremost experts in online video technology. At ReelSummit, his keynote address highlighted three exciting technical innovations for the industry: adaptive streaming, video transcripts, and hotspots for interactive video.

Posted in adaptive streaming, bandwidth, captioning, captions, closed captions, HTML5, interactive video, JW Player, long-form, Mobile Video, Netflix, ReelSummit, streaming, video ad, Video Advertising, Video Production Tips, Video Technology, Videos About Video, YouTube, YouTube Marketing Tips Tagged with: , ,

The All You Need Guide to Video Codecs and Compression [Video]

To an outsider, video codecs can seem almost impossible to understand. But, in reality, the main concepts behind codecs aren’t so convoluted, particularly when an expert takes the time to break down the meanings. Filmmaker David Kong has created an

Posted in codecs, compression, digital video, film, formats, h.265, HTML5, video containers, video production, Video Production Tips, Video Technology, VP9, YouTube Marketing Tips Tagged with: , ,

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