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Facebook Video: Expert Insights & Latest Best Practices [Interview]

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Facebook video is growing at a staggering rate, and this represents both an opportunity and a threat to digital marketers that aren’t publishing videos to Facebook directly. We spoke to online video expert Mark Robertson who shared some up-to-date insights,

Posted in algorithm, analytics, audience development, auto-play, best practices, closed captions, custom thumbnails, engagement, Facebook, Facebook Video, mobile, social media, Social Video, user experience, video discovery, video marketer, video marketing, Video Production Tips, video views, YouTube Marketing Tips Tagged with: , ,

How-to Discover Trending Videos: 6 Ways to Search Social Media Like a Pro

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If you want to generate truly engaging video content, you’ll need to put in time and effort to research and discover the trending topics that will appeal to your target audience on social media. Using the following tips and tools

Posted in Facebook, Google, Google Trends, how-to, Instagram, search results, search video, social media, social network, Social Video, tips, Twitter, video discovery, Video Production Tips, video search, Video Tools & Software, Vine, YouTube, YouTube Marketing Tips Tagged with: , ,

Twitter: We Want Users to Binge-watch Our Video Content Too!

According to new research carried out by the social network, 82% of Twitter users will watch a video on the platform, with 41% confirming they turn to Twitter to discover new video content. The site itself wants to introduce a

Posted in branded video, engagement, smartphone, social media, social network, strategy, Twitter, video ad, Video Advertising, video discovery, video marketing, Video Production Tips, Video Statistics & Market Research, video views, YouTube, YouTube Marketing Tips Tagged with: , ,

Want Online Video Success in 2015? Then You Need to Get Social

As a brand, you may not think social video is a vital part of your digital marketing presence. But sites like Facebook, Vine, Instagram, and yes, YouTube, are where your audience are watching the videos your competitors are posting. It’s

Posted in algorithm, auto-play, exposure, Facebook, Google, Instagram, long-form, search results, short-form, social media, Social Video, strategy, Tumblr, Twitter, video discovery, video marketing, Video Production Tips, video search, Vine, YouTube, YouTube Marketing Tips Tagged with: , ,

Google’s New ‘Play Store’ Design is More Video Friendly Than Ever

One of the main differences between the Google Play store and the Apple App store is that Google allows the use of video. This is so important for developers, as they can quickly show the potential buyer the top features

Posted in Android, Apple, discovery, Google, software, video apps, video discovery, video marketing, Video Production Tips, YouTube Marketing Tips Tagged with: , ,

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