Blog Archives

Auto Added by WPeMatico

The Most-Watched Instagram Video Creators: June 2015 Leaderboard

top-Instagram-video-creators-200x78

Instagram remains one of the most important and relevant platforms to upload video content. But which creators are generating the most views on the site? We bring you right up-to-date with this month’s most watched Instagram Video Creators Leaderboard.

Posted in beauty, brands, celebrity, engagement, how-to, influencers, Instagram video, Leaderboards, Micro Video, Social Video, tutorial, Video Production Tips, Video Statistics & Market Research, video views, YouTube Marketing Tips Tagged with: , ,

How-to Videos: 1-in-3 Will Purchase a Product After Watching a Tutorial [Study]

how-to-videos-on-youtube-200x133

Searches for “how-to” do something on YouTube are growing 70% year-on-year. Around 1 in 3 millennials confirm that they will go on to purchase a product as a direct result of watching a tutorial that features it, with beauty and

Posted in beauty, education, Google, how-to, Millennials, research, study, tutorial, video marketing, Video Production Tips, Video Statistics & Market Research, YouTube, YouTube Marketing Tips Tagged with: , ,

How-to Change a Facebook Video Thumbnail [Tutorial]

Video content on Facebook provides some of the best engagement for brands, but the default video thumbnail provided when you upload your video isn’t always the most compelling, or relevant. We show you how you can edit your video upload

Posted in algorithm, closed captions, Facebook, how-to, Social Video, thumbnails, tutorial, uploading, Video Production Tips, Video SEO, watch time, YouTube, YouTube Creators, YouTube Marketing Tips Tagged with: , ,

Bigger Is Not Always Better: The Value of Longtail YouTubers

YouTubers with a huge number of followers are a powerful force with tremendous clout, but when it comes to collaborating with them on brand endorsements, bigger does not always mean better. Partnering with longer tail, or smaller, channels can prove

Posted in beauty, brand awareness, brands, comments, conversion, engagement, influencers, marketing, programming, strategy, subscribers, tutorial, unboxing, Video Production Tips, vlog, vlogger, YouTube, YouTube community, youtube marketing, YouTube Marketing Tips, Youtubers Tagged with: , ,

YouTube Influencer Marketing is NOW Open to All Brands

Up until recently, brands could only really connect with YouTube Influencers by reaching out directly, or by negotiating via an MCN. But virtual marketplace FameBit offers a new solution that allows brands to connect directly with YouTubers to create promotional

Posted in advertising, branded content, branded video, brands, collaboration, consumption, engagement, influencers, marketing, niche, subscribers, tutorial, Video Platforms & Solutions, Video Production Tips, YouTube, YouTube Channel, YouTube Creators, youtube marketing, YouTube Marketing Tips, Youtubers Tagged with: , ,

Viewers LOVE Halloween, So Why Aren't More Brands Creating Video Content Around It?

Halloween should be the kind of event that brands jump on to create videos for, but out of the 80,000 YouTube channels who have uploaded Halloween content, only 1.3% belong to brands. With the average Halloween How-to video attracting around

Posted in agencies, branded content, branded video, brands, commercial, education, engagement, how-to, influencers, instructional videos, keywords, programming, search results, strategy, tent-pole, tips, tutorial, video marketer, Video Production Tips, YouTube, YouTube Channel, YouTube Creators, youtube marketing, YouTube Marketing Tips, YouTube stars, Youtubers Tagged with: , ,

How-to Create Videos Around YouTube Tent-Pole Programming [#TubeTalk #47]

Creating video content around tent-pole events such as festive holidays, or big sporting occasions, is a very efficient way of maximizing your video marketing opportunities. But what is tent-pole programming, and how long before an event should you post your

Posted in brands, Google Trends, hero, hub, hygiene, playlists, podcast, programming, tent-pole, tutorial, video marketing, Video Production Tips, watch time, YouTube, youtube marketing, YouTube Marketing Tips, Youtubers Tagged with: , ,

Why Mobile Video is The New Makeup Counter for Generation C

Did you know that searches on Google for makeup hit a high in October as millions of people search for inspiration and ideas in the run-up to Halloween? And that Generation C turn to YouTube for their makeup tutorials, and

Posted in brands, Google, holidays, how-to, influencers, marketing, mobile, Mobile Video, research, strategy, tutorial, Video Production Tips, Video Trends & Research, YouTube, YouTube Channel, YouTube Marketing Tips Tagged with: , ,

Cosmetics Brands are Missing the YouTube Boat on Halloween

The most successful YouTube beauty vloggers create engaging content around events like Halloween, and many have already published make-up tutorial videos in the lead up to the annual spookfest. But brands are still failing to take full advantage of YouTube

Posted in brands, curation, earned media, engagement, hero, hub, hygiene, influencers, marketing, strategy, tent-pole, tutorial, Video Production Tips, vlog, vlogger, YouTube, YouTube Channel, youtube marketing, YouTube Marketing Tips, Youtubers Tagged with: , ,

Recent Comments

    Categories