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The Future of Digital Video: Why Brands Need to Follow the Consumer

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The future of digital video is changing as consumers research their purchase decisions based on their needs, not on the needs of the brand or advertiser. Brands and publishers have to rethink their message and create amazing content, not just

Posted in advertising, analytics, brands, connected devices, digital video, distribution, engagement, marketing, programmatic, real time, social media, television, Tubemogul, TV advertising, user-generated content, Video Advertising, video marketer, video marketing, Video Production Tips, Video Statistics & Market Research, YouTube Marketing Tips Tagged with: , ,

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