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Videos Are Coming to the App Store: Tips for Marketers and Developers

With more than 1.2 million iOS apps now available in the App Store, many developers struggle to stand out from the crowd. Many have used video to build awareness for their app outside the App Store, but to woo potential

Posted in Adobe, Adobe Premiere, ads, Apple, Final Cut, Final Cut Pro, how-to, iMovie, infographic, iOS, iPad, iPhone, marketing, mobile, QuickTime, screencast, strategy, Techsmith, tips, video apps, video marketing, video production, Video Production Tips, YouTube Marketing Tips Tagged with: , ,

5 Lessons All Small Brands Can Learn About Video Marketing

TechSmith, the software company behind Camtasia and Snagit, is a small brand working very hard to raise its profile on YouTube. It has learnt many lessons about video marketing, by implementing and testing different strategies. Read about the 5 top

Posted in brands, Camtasia, custom thumbnails, marketing, optimize, playlists, ReelSummit, small business, social media, strategy, subscribers, Techsmith, video marketing, Video Production Tips, YouTube, YouTube Channel, YouTube Marketing Tips Tagged with: , ,

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