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VICE to #NewFronts2017: We’re Not Here For Your Fake Brand Messaging

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67% of VICE fans confirm that authenticity is important when buying a branded product or service, and the media publisher is going all-out to keep its target audience engaged around ad breaks with custom native content.

Posted in ads, AI, digital video, Facebook, marketing, Newfronts, politics, smartphone, Twitter, VICE, Video Industry Events, video marketing, Video Production Tips, YouTube, YouTube Marketing Tips Tagged with: , ,

Facebook Users Find Video 5x More Engaging Than Images

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In a recent video released by Facebook, the site confirmed that users gazed at video content on Facebook and Instagram 5x longer than they did static content.

Posted in consumption, Facebook, Instagram, metrics, Millennials, mobile, short-form, smartphone, social network, Social Video, UK, United Kingdom, video marketer, Video Production Tips, Video Statistics & Market Research, YouTube Marketing Tips Tagged with: , ,

5 Huge Insights to Get the Most Out of Twitter's Video Monetization Feature

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Twitter has announced a new monetization feature for video publishers, but what do creators, and advertisers, need to know about the initiative? We bring you five huge insights into getting the most out of video on Twitter.

Posted in branded content, brands, consumption, marketing, metrics, mobile, Mobile Video, monetization, research, smartphone, social network, Social Video, tent-pole, Twitter, video marketing, Video Production Tips, video views, YouTube, YouTube Marketing Tips Tagged with: , ,

How The New York Times is Embracing Digital Video to Ensure its Future

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The New York Times launched back in 1851 with a promise to post “all the news that’s fit to print’. But times are changing, and this world-famous news brand is turning to online video in a bid to retain, and

Posted in brands, digital video, Facebook, interactive video, journalism, live stream, Newfronts, newspapers, NYTimes, smartphone, storytelling, strategy, Tubular, video marketing, Video Production Tips, virtual reality, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

Video Will Account for 70% of All Mobile Traffic by 2021 [Report]

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A new report predicts that video will account for a staggering 70% of all mobile data traffic in 2021. That’s an increase of 55% over the next 5 years.

Posted in connected devices, consumption, Internet of Things, mobile, Mobile Video, predictions, report, short-form, smartphone, social network, streaming, study, tablet, teens, Video Production Tips, Video Statistics & Market Research, YouTube, YouTube Marketing Tips Tagged with: , ,

List of Video Sharing Web Sites Like YouTube – Share Your Videos [Updated]

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We’ve updated our list of video sharing websites like YouTube. Find out about the main video sites that let you to share & upload video online for free.

Posted in broadcast, DailyMotion, engagement, Facebook, Facebook Video, Instagram video, live stream, Millennials, Mobile Video, optimization, Periscope, smartphone, SnapChat, social media, streaming, Tip Jar, Twitch, Twitter, uploading, Ustream, video apps, video platforms, Video Production Tips, video search, Video SEO, Video Sharing, Vimeo On Demand, Vine, YouTube, youtube live, YouTube Marketing Tips, YouTube optimization, ^Featured Insights Tagged with: , ,

Millennials Ensure 46% of Video is Consumed Via Mobile [Report]

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According to a new report, 46% of all video plays in Q4 2015 were on tablets and smartphones. It’s Millennials who are using these mobile devices, and who are forcefully driving the action in digital video. Brands take note.

Posted in brands, connected TV, consumption, digital video, engagement, long-form, Millennials, mobile, Mobile Video, report, research, short-form, smartphone, subscribers, tablet, video marketer, video marketing, Video Production Tips, Video Statistics & Market Research, video views, YouTube Marketing Tips Tagged with: , ,

By 2020, 75% of Mobile Traffic will be Video [Cisco Study]

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Video content will be responsible for an incredible 75% of total mobile data traffic by 2020, according to a new study by Cisco. That’s the equivalent of 7 trillion video clips uploaded – 2.5 daily video clips for every person

Posted in Cisco, connected devices, consumption, forecast, mobile, Mobile Video, predictions, smartphone, study, tablet, video marketing, Video Production Tips, YouTube Marketing Tips Tagged with: , ,

Why a Mobile Video Marketing Strategy is Essential for Fortune 50 Brands

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Although Fortune 50 companies can afford to advertise on television, their target viewers are watching as much video online as they’re watching on TV. And a huge number of that target audience is consuming video via their smartphones and tablets.

Posted in ads, best practices, branded content, brands, corporate, demographics, Facebook, Google, influencers, Instagram, internet marketing, Mobile Video, paid media, research, smartphone, strategy, video marketer, video marketing, video platforms, Video Production Tips, video views, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

Are Video Advertisers Targeting the Right Audience on YouTube?

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Did you know that 40% of baby product consumers actually live in homes without children? Or that only 31% of mobile searchers for video games are men ages 18 to 34? Video advertisers could be missing out on a huge

Posted in ads, advertising, brands, demographics, Google, influencers, marketing, Millennials, remarketing, smartphone, video ad, Video Advertising, video marketer, video marketing, Video Production Tips, YouTube, YouTube Creator Playbook, YouTube Marketing Tips Tagged with: , ,

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