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9 Ways to Rock Your YouTube Influencer Marketing Campaigns

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Are you getting the best ROI from your Influencer marketing campaigns on YouTube? We take a look at 9 ways you can rock your digital video strategy to get the most out of your content.

Posted in Adwords, analytics, beauty, brand awareness, brands, conversion, FTC, influencer marketing, influencers, Instagram, Instagram video, metrics, playlists, pre-roll, social media, social network, sponsorship, Video Production Tips, YouTube, YouTube Channel, youtube marketing, YouTube Marketing Tips Tagged with: , ,

How NowThis Became the Most Watched News Publisher on Facebook

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NowThis is the most-watched news publisher on Facebook, with over 1.2B video views on the platform in April 2016. Learn how this Millennial-friendly publisher is crushing traditional broadcasters when it comes to news and current affairs distribution.

Posted in 18-34, 360 degree video, brands, consumption, demographics, distribution, engagement, Facebook, Facebook Video, Millennials, news and politics, NowThis, partnership, playlists, political, publishing, short-form, social media, Social Video, strategy, video marketing, video platforms, Video Production Tips, video views, viral, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

The NBA is Crushing Other Sports Brands on Social Video

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The NBA is one of the most watched sports brands on Facebook, Instagram, Vine, and YouTube, so if video marketers want to pick up a few tips for a winning social video marketing strategy, then they should take a closer

Posted in best practices, branding, brands, comments, description, engagement, Facebook Video, marketing, NBA, players, playlists, Social Video, sports, subscribers, thumbnails, video marketing, video platforms, Video Production Tips, Video Statistics & Market Research, video views, Vine, YouTube, YouTube Marketing Tips Tagged with: , ,

Donald Trump Knows How to Promote, But Not on YouTube

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Donald Trump is the king of self-promotion, but not when it comes to YouTube. We take a deep dive into his official YouTube channel to review the content, promotion, optimization, and community strategy of this 2016 Presidential Candidate.

Posted in comments, embed, news and politics, optimization, playlists, politics, presidential elections, Reel Videos, thumbnails, uploading, Video Production Tips, YouTube, YouTube Channel, youtube marketing, YouTube Marketing Tips Tagged with: , ,

Consumers Turn to Google for Christmas Shopping Ideas, YouTube for Christmas Cheer

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People search Google and YouTube in different ways, and in the run up to Christmas, we take a look at some of the top festive searches currently trending on both platforms. Video marketers still have time to prepare their holiday

Posted in branded video, Christmas, Google, Google Trends, playlists, retail, video marketer, video marketing, Video Production Tips, YouTube, youtube marketing, YouTube Marketing Tips Tagged with: , ,

JJ Watt and Gatorade Teach Us 8 Lessons in Video Marketing

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Gatorade has teamed up with NFL superstars JJ Watt, and Peyton and Eli Manning, on a new campaign that encourages students to “Sweat It to Get It” if they want to try the sports drink. We take a look at

Posted in ad campaign, ads, discovery, end slate, football, funny, marketing, optimize, parodies, playlists, sports, strategy, thumbnails, video ad, video marketer, video marketing, Video Production Tips, youtube marketing, YouTube Marketing Tips Tagged with: , ,

Adult Swim: YouTube Channel Review – Through the 'Reel' Wringer

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Video marketing series ‘Through the Wringer’ takes an in-depth look at a leading YouTube channel and reviews the content, programming, marketing, and audience strategy so you don’t have to. This week, Adult Swim gets the Reel Wringer treatment.

Posted in cartoon, comments, engagement, optimization, parodies, playlists, programming, Reel Videos, Through the Wringer, TV, Video Production Tips, YouTube, YouTube Channel, youtube marketing, YouTube Marketing Tips, youtube strategy Tagged with: , ,

WheezyWaiter: YouTube Channel Review – Through the 'Reel' Wringer

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‘Through the Wringer’ is a video marketing series that takes a deep-dive into the content, programming, marketing, and audience strategy of major YouTube creators and brands. In this post, musician and vlogger WheezyWaiter goes through the Reel Wringer.

Posted in description, engagement, marketing, optimization, playlists, Reel Videos, subscribers, Through the Wringer, Video Production Tips, vlogger, YouTube, YouTube Channel, youtube marketing, YouTube Marketing Tips Tagged with: , ,

What this Disney Musical Can Teach Video Marketers About Influencer Marketing

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Influencer marketing is one of the most effective forms of collaboration and promotion for video marketing teams. And, believe it or not, Disney’s ‘Newsies’ musical offers some strategic insights about key influencers and how to reach out to them.

Posted in brands, demographics, Disney, engagement, Facebook, influencer marketing, influencers, marketing, playlists, social media, social network, subscribers, video marketer, video marketing, video platforms, Video Production Tips, Vine, YouTube, YouTube Channel, YouTube community, YouTube Creator Playbook, YouTube Marketing Tips Tagged with: , ,

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