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Watch Time: A Guide to YouTube's Most Important Ranking Factor

With 100 hours of video uploaded to the site every minute, YouTube needs an effective way to ‘judge’ the quality of the video content it recommends. There are a number of factors, but the most important is Audience Retention, or

Posted in algorithm, analytics, annotations, consumption, discovery, end card, end slate, engagement, indexing, long-form, metrics, optimization, PewDiePie, playback, playlists, search results, strategy, subscribers, thumbnails, Video Production Tips, Video SEO, video views, watch page, watch time, YouTube, YouTube Analytics, youtube marketing, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

3 Ways to Optimize Videos for Mobile Devices [Creators Tip #161]

On this week’s Creator’s Tip, Jeroen “JW” Wijering, the co-founder of JWPlayer, and one of the world’s leading experts on optimizing video for mobile, shares some very useful tips on how to optimize video content for on-the-move consumption.

Posted in Apple, bandwidth, best practices, bitrate, consumption, encoding, hosting, HTML5, live stream, long-form, marketing, mobile, Mobile Video, mp4, optimization, playback, resolution, short-form, smartphone, streaming, tablet, Video Production Tips, video views, Videos About Video, YouTube Marketing Tips Tagged with: , ,

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