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Online Video Views Jump 43% in One Year, Internet TV by 388% [Report]

The growth of online video continues, as the latest benchmark report from Adobe confirms that we watched 38.2 billion videos in Q2 2014, an increase of 43% year-on-year. Thanks to major sporting events, online TV views increased by a staggering

Posted in accessibility, Adobe, browser, connected TV, consumption, digital video, engagement, Market Share, metrics, mobile, OTT, programmatic, report, smartphone, sports, streaming, study, tablet, TV, video ad, Video Advertising, Video Production Tips, Video Trends & Research, video views, YouTube, YouTube Marketing Tips Tagged with: , ,

44% of U.S. Broadband Users Watch Online Video Via a Games Console

9 out of 10 U.S. homes are connected to the Internet via a Broadband Internet connection, and a staggering 44% of those households watch non-gaming online video apps like Netflix, Amazon Prime, and Hulu Plus via their gaming consoles. 40%

Posted in broadband, connected TV, consumption, games, Hulu, Netflix, Nintendo, OTT, Playstation, PS4, streaming, video apps, Video Production Tips, Video Trends & Research, Xbox, YouTube Marketing Tips Tagged with: , ,

How The Socialization of Video is Driving Massive Consumption

In the very near future, video will be the internet, and the internet will be video. How do we know this? Just look at the numbers. According to Cisco, global IP video traffic will be 79% of all consumer internet

Posted in binge-watching, consumption, engagement, Huffington Post, Mobile Video, Netflix, OTT, short-form, social media, streaming, Video Production Tips, Video Trends & Research, VOD, YouTube, YouTube Marketing Tips Tagged with: , ,

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