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Time Inc. Takes a Shot at Fake News by Telling #NewFronts2017 to ‘Get Real’

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At #NewFronts 2017, Time Inc asserted that its properties could be trusted amid the furore around fake news, and brand safety concerns around social media advertising.

Posted in advertising, brands, digital video, documentary, Facebook, Instagram, marketing, Millennials, Mobile Video, original content, social media, Social Video, Twitter, Video Advertising, Video Industry Events, video marketer, Video Production Tips, YouTube, YouTube Marketing Tips Tagged with: , ,

What Digital Video Trends Will Power #NewFronts 2017?

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Digital Content NewFronts 2017 starts today, where 36 major publishers will present their plans for the coming year. The key to successfully predicting the likely news announcements is to understand the latest trends in the digital video marketing business.

Posted in advertising, agencies, BBC, brands, digital advertising, digital video, Google, live video, marketing, Mobile Video, Newfronts, original content, programming, Twitter, VICE, Video Industry Events, video marketer, video marketing, Video Production Tips, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

3 Big YouTube Numbers Video Marketers Need to Care About

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Some pretty impressive statistics around YouTube viewing figures have been released, which all video marketers need to care about as part of their YouTube marketing strategies.

Posted in algorithm, analytics, brands, Comscore, engagement, marketing, metrics, Mobile Video, Social Video, statistics, TubularLabs, video marketing, Video Production Tips, video views, watch time, YouTube, YouTube Analytics, youtube marketing, YouTube Marketing Tips Tagged with: , ,

How Brands Can Make the Most Out of Christmas Video Marketing

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It’s that time of year again when many of the biggest brands in retail are launching their Christmas video campaigns. We take a look at how UK retailer John Lewis has captured the hearts and minds of consumers (with #BusterTheBoxer),

Posted in ad campaign, brand awareness, Christmas, engagement, Facebook Video, metrics, Mobile Video, retail, Tubular, Video Advertising, video marketing, Video Production Tips, video views, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

8 Reasons Why Consumers Will Watch and Engage With Your Video

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Did you know that there are eight different kinds of emotion that drive viewership of video from consumers? Find out which emotions trigger the need to watch, and engage with, video content.

Posted in agencies, AOL, brands, digital video, engagement, Facebook, Instagram, marketing, metrics, Millennials, Mobile Video, Nielsen, pre-roll, Verizon, video ad, video marketer, video marketing, video platforms, Video Production Tips, Yahoo, YouTube Marketing Tips Tagged with: , ,

5 Huge Insights to Get the Most Out of Twitter's Video Monetization Feature

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Twitter has announced a new monetization feature for video publishers, but what do creators, and advertisers, need to know about the initiative? We bring you five huge insights into getting the most out of video on Twitter.

Posted in branded content, brands, consumption, marketing, metrics, mobile, Mobile Video, monetization, research, smartphone, social network, Social Video, tent-pole, Twitter, video marketing, Video Production Tips, video views, YouTube, YouTube Marketing Tips Tagged with: , ,

Video Will Account for 70% of All Mobile Traffic by 2021 [Report]

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A new report predicts that video will account for a staggering 70% of all mobile data traffic in 2021. That’s an increase of 55% over the next 5 years.

Posted in connected devices, consumption, Internet of Things, mobile, Mobile Video, predictions, report, short-form, smartphone, social network, streaming, study, tablet, teens, Video Production Tips, Video Statistics & Market Research, YouTube, YouTube Marketing Tips Tagged with: , ,

12 Reasons Why Video is Changing Everything for Traditional Media

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2016 sees video firmly at the forefront of consumer consumption, whatever the platform, whatever the device. Traditional media publishers and new players in digital media must deliver video content to the audience on the audience’s terms.

Posted in advertising, brands, Buzzfeed, Comscore, consumption, digital video, engagement, Facebook, live stream, long-form, Millennials, Mobile Video, programmatic, social media, streaming, video ad, Video Advertising, video marketing, Video Production Tips, virtual reality, YouTube Marketing Tips Tagged with: , ,

29 Big Online Video Marketing Statistics That Media Brands Need to Know 

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Traditional media brands need to incorporate digital video as part of their marketing strategy in 2016 and beyond. We take a look at 29 tweetable reasons why.

Posted in brands, broadcast, cable TV, digital video, Facebook, Facebook Video, Google, mobile, Mobile Video, native advertising, network, SnapChat, statistics, video ad, Video Advertising, video marketing, Video Production Tips, Video Statistics & Market Research, YouTube, YouTube Marketing Tips Tagged with: , ,

List of Video Sharing Web Sites Like YouTube – Share Your Videos [Updated]

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We’ve updated our list of video sharing websites like YouTube. Find out about the main video sites that let you to share & upload video online for free.

Posted in broadcast, DailyMotion, engagement, Facebook, Facebook Video, Instagram video, live stream, Millennials, Mobile Video, optimization, Periscope, smartphone, SnapChat, social media, streaming, Tip Jar, Twitch, Twitter, uploading, Ustream, video apps, video platforms, Video Production Tips, video search, Video SEO, Video Sharing, Vimeo On Demand, Vine, YouTube, youtube live, YouTube Marketing Tips, YouTube optimization, ^Featured Insights Tagged with: , ,

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