Blog Archives

Auto Added by WPeMatico

News and Sports Publishers Back Sponsored Video to Win

sponsored-video-news-and-sports-2017-200x133

Over 47K sponsored videos have already been uploaded to Facebook in 2017, generating a staggering 5B views, and 122M engagements. Sponsored video content is driving a huge amount of views and engagement, particularly for news and sports publishers.

Posted in advertising, Buzzfeed, engagement, Facebook, influencers, news and politics, NowThis, Social Video, sponsored video, Tubular, Video Advertising, Video Production Tips, video views, YouTube Marketing Tips Tagged with: , ,

How Luxury Brands Perform Differently When it Comes to Online Video [Report]

luxury-brands-and-online-video-200x133

How are luxury brands leveraging video, and what type of video content is working for them? A new study from OMD EMEA and Tubular Labs reveals vital social video insights across select sectors of the luxury industry.

Posted in advertising, beauty, brands, engagement, Facebook, influencers, Instagram, Instagram video, marketing, report, Social Video, study, Tubular, video platforms, Video Production Tips, Video Statistics & Market Research, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

How The Enthusiast Network Became the Top Auto-related Video Content Brand in the US

TEN-video-marketing-strategy-200x130

The Enthusiast Network (TEN) routinely pulls in over three billion monthly video views from more than 160 million fans across all its platforms. Find out the strategy behind the #1 auto-related video content brand in the U.S.

Posted in Amazon, brands, broadcast, consumption, digital video, engagement, events, Facebook, Facebook Live, Google, influencers, Livestream, marketing, NBC, original content, Tubular, Twitch, video marketing, Video Production Tips, video views, YouTube, YouTube Marketing Tips Tagged with: , ,

Cassandra Bankson: A Day in the Life Of an Influencer and Brand Ambassador

Brand-Ambassador-Influencer-Cassandra-Bankson-200x112

The world of online video and influencer marketing can be a tricky one to navigate. Both parties need to match in tone, message, goals, and more if they want to reap the most benefits of their partnership. We talk to

Posted in advertising, beauty, brands, demographics, engagement, Facebook, influencers, Instagram, marketing, social media, video marketing, Video Production Tips, video views, webinar, YouTube, YouTube Marketing Tips Tagged with: , ,

Beauty on YouTube: Brands, Influencers and the Millennial Woman

Beauty-Influencers-on-YouTube-200x133

Did you know that Sephora’s YouTube audience is 2.5x more engaged than the average YouTuber? Or that Kat Von D’s audience is 4x more likely to engage in her Sephora content than the average YouTuber? Find out more about Beauty

Posted in beauty, brands, demographics, engagement, influencer marketing, influencers, TubularLabs, Video Production Tips, YouTube, youtube marketing, YouTube Marketing Tips Tagged with: , ,

Tubular Labs Announces 2016 #VideoAces Awards – Are You a Winner?

TubularLabs-videoaces-2016-awards-200x57

There were 13 Trillion video views generated in 2016, and today Tubular Labs announced the #VideoAces Awards, honoring the top 52 winners in online video, including the most-watched media companies, brands, and personalities from YouTube, Facebook, and Vine in the

Posted in awards, branded content, brands, Buzzfeed, Facebook, influencers, Leaderboards, NBA, NowThis, Red Bull, Tubular, TubularLabs, Video Industry Events, Video Production Tips, Video Statistics & Market Research, video views, Vine, YouTube, YouTube Marketing Tips Tagged with: , ,

The Millennial Woman on YouTube [Report and Webinar Playback]

millennial-women-and-youtube-200x133

A new report from Tubular Labs on The Millennial Woman on YouTube is a must-see for media companies and brands. It highlights the buying and lifestyle preferences of the demographic, helping publishers to better curate content to appeal to and

Posted in influencers, Millennials, research, TubularLabs, Video Production Tips, webinar, YouTube, youtube marketing, YouTube Marketing Tips Tagged with: , ,

Branded Content & Online Video: Top Takeaways from Three Industry Leaders

branded-content-and-online-video-200x133

There are a huge number of opportunities around online video, but how can brands successfully monetize and thrive in this rapidly changing world? Three top industry thought leaders share their knowledge about branded content in the online video space.

Posted in branded content, brands, collaboration, gaming, influencers, Microsoft, subscribers, TubularLabs, Twitch, video marketing, Video Production Tips, YouTube, YouTube Marketing Tips Tagged with: , ,

Online Video Metrics That Really Matter for B2B, B2C, and Influencer Marketers

Online-Video-Metrics-That-Really-Matter-for-B2B-B2C-Influencer-Marketers-200x129

In the second of our series, we take a deep-dive into the online video metrics that really matter for B2B, and B2C brands and marketers, as well as for Influencer marketing teams.

Posted in Adwords, B2B, B2C, brands, content marketing, conversion, digital video, engagement, Facebook, Google, influencer marketing, influencers, metrics, social media, social media marketing, Social Video, Tubular, video marketer, video marketing, video platforms, video player, Video Production Tips, video strategies, YouTube, YouTube Analytics, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

Top 10 Gaming Franchises Earn their Views from Influencers, Not Owned Content

top-gaming-franchises-video-views-200x133

When it comes to online video views, gaming is one of the most popular topics ever. Such is the popularity of user-generated content, all of the top 10 gaming franchises earn the majority of their views via Influencers, not via

Posted in branded video, brands, games, gaming, influencers, marketing, Microsoft, Minecraft, Nintendo, Social Video, Tubular Insights, TubularLabs, video game, Video Production Tips, video views, YouTube, youtube marketing, YouTube Marketing Tips Tagged with: , ,

Recent Comments

    Categories