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8 Killer Content Ideas for Facebook Live Video

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Publishers and brands who want to step up their live content game don’t need to look any farther than Facebook Live. We bring you 8 killer content ideas to make the most out of your Facebook Live strategy.

Posted in brands, comments, Facebook, Facebook Live, Facebook Video, live streaming, live video, Social Video, social video marketing, video marketing, Video Production Tips, YouTube Marketing Tips Tagged with: , ,

Trump-Related Videos Have Grown Saturday Night Live’s YouTube Channel by 48%

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The political climate in the U.S. has proven to be a goldmine of comedy content for Saturday Night Live, and its online video uploads has struck a chord with many viewers, particularly on YouTube.

Posted in comedy, Donald Trump, Facebook Video, politics, Saturday Night Live, SNL, Social Video, Video Production Tips, video views, YouTube, youtube marketing, YouTube Marketing Tips Tagged with: , ,

Publishers Get Ready: All Facebook Videos To Autoplay with Sound on Mobile

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Facebook has announced that all videos in the News Feed on mobile are to autoplay with sound as users scroll past. So, publishers need to ensure that any background music or sound effects enhance, rather than detract from, the viewer

Posted in audio, autoplay, Facebook, Facebook Video, mobile, Social Video, Video Production Tips, YouTube Marketing Tips Tagged with: , ,

What Marketers Need to Know About the Changes Coming to Facebook and YouTube

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Both Facebook and YouTube have announced some pretty important changes to their video advertising formats well in advance. So what do marketers need to know to keep ahead of the game?

Posted in ads, advertising, autoplay, digital advertising, Facebook Video, formats, mobile, SnapChat, social network, video ad, Video Advertising, video marketer, video marketing, Video Production Tips, YouTube, YouTube Marketing Tips Tagged with: , ,

What Will the NBA, NFL, NHL, and MLB Do Now That Vine Has Gone?

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What will the NBA, NFL, NHL, and MLB do now Vine has gone for good? We take a look at how the big sports brands are using other video platforms to reach their target audiences.

Posted in brands, digital video, engagement, ESPN, Facebook Video, Instagram, marketing, NBA, Social Video, sports, Super Bowl, super bowl ads, TubularLabs, Twitter, video marketer, video marketing, video platforms, Video Production Tips, Vine, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

46% of Consumers Confirm They Made a Purchase After Watching a Branded Social Video

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Did you know that consumers are spending an average of six hours per week watching video content on social media networks? Or that 46% of consumers said they’ve actually made a purchase as a result of watching a brand video

Posted in advertising, brands, engagement, Facebook Video, Instagram, marketing, social media, social network, Social Video, Twitter, video marketer, video platforms, Video Production Tips, video views, YouTube, YouTube Marketing Tips Tagged with: , ,

How Red Bull Quietly Changed its Video Marketing Strategy

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These days, Red Bull is as much of a media company as it is an energy drink brand. But the company has been changing its video marketing strategy over the past year despite the fact that the rest of the

Posted in advertising, brands, digital video, engagement, Facebook Video, Instagram, live stream, marketing, Red Bull, sports, tent-pole, Tubular, video marketer, video marketing, Video Production Tips, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

The Top Trends and Insights for Video Marketing in 2017

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In the ever-changing world of online video, we take an in-depth look at the top trends and insights for video marketing in 2017.

Posted in brands, content marketing, Facebook Video, Google, Instagram, Millennials, SnapChat, statistics, streaming, Tubular Insights, Twitter, video marketer, video marketing, Video Production Tips, Vine, virtual reality, watch time, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

The Most Viewed Social Videos of 2016 (and What Media Companies Can Learn From This List)

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We take a look at the most watched videos across the main social platforms for 2016, and highlight what publishers and media companies can learn about the kind of content that goes viral.

Posted in brands, Buzzfeed, engagement, Facebook Video, Instagram video, metrics, Social Video, Super Bowl, tent-pole, TubularLabs, video marketing, Video Production Tips, Video Statistics & Market Research, video views, viral, YouTube, YouTube Marketing Tips Tagged with: , ,

Facebook Video: Expert Insights & Latest Best Practices [Interview]

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Facebook video is growing at a staggering rate, and this represents both an opportunity and a threat to digital marketers that aren’t publishing videos to Facebook directly. We spoke to online video expert Mark Robertson who shared some up-to-date insights,

Posted in algorithm, analytics, audience development, auto-play, best practices, closed captions, custom thumbnails, engagement, Facebook, Facebook Video, mobile, social media, Social Video, user experience, video discovery, video marketer, video marketing, Video Production Tips, video views, YouTube Marketing Tips Tagged with: , ,

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