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Meet The Brands Who Broke Into the Mainstream with YouTube

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YouTube has given many brands the opportunity to raise awareness for their products and services via video. We take a look at 4 companies who used YouTube in innovative ways to reach their audience. Also, we confirm 5 ways video

Posted in advertising, branded content, branded video, brands, commerce, content marketing, e-commerce, engagement, GoPro, influencers, Millennials, Periscope, social media, user experience, video ad, video marketing, Video Production Tips, video views, viral, YouTube, youtube advertising, YouTube Channel, youtube marketing, YouTube Marketing Tips, YouTube TrueView Tagged with: , ,

Video Advertisers: Your Target Audience is Watching and Engaging via Mobile

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Did you know that more than half of YouTube views and 65% of Facebook video views occur on mobile devices? The ever-increasing overlap between mobile usage and video consumption means that the top 3 priorities of video advertisers and marketers

Posted in advertising, Adwords, Android, Apple, branded content, consumption, digital video, e-commerce, Google, iOS, Millennials, mobile, mobile advertising, Mobile Video, mobile video advertising, smartphone, strategy, tablet, TV, video ad, Video Advertising, video marketing, Video Production Tips, Video Statistics & Market Research, video views, watch time, YouTube, YouTube Marketing Tips, YouTube Red Tagged with: , ,

Videos on Product Landing Pages Lead to Higher Conversions, Order Value [Report]

We know that product page videos are a very effective way of engaging the potential customer, but do they really effect the bottom line when it comes to generating revenue? A new report suggests they can actually increase the average

Posted in brands, commerce, conversion, e-commerce, engagement, explainer video, LiveClicker, mobile, optimization, product videos, report, research, survey, Video Production Tips, Web Video Industry News, YouTube Marketing Tips Tagged with: , ,

YouTube Analytics and TrueView for E-commerce [TubeTalk #38]

What kinds of data can you find in YouTube Analytics? How can you best use TrueView for e-commerce? We answer these questions and more this week on ReelSEO TubeTalk: The best podcast for YouTube Video Marketing Tips.

Posted in Adsense, advertising, analytics, commerce, e-commerce, engagement, Google, pay per click, podcast, pre-roll, tips, video marketing, Video Production Tips, YouTube, youtube advertising, YouTube Analytics, youtube marketing, YouTube Marketing Tips Tagged with: , ,

How To Use Video to Increase Conversions on Sales Landing Pages [Creator's Tip #152]

In this Creator’s Tip, we discuss how to best convert visitors into purchasing your products or services using video. We know that video can be a powerful tool for increasing sales conversions, but how exactly should we position our videos

Posted in commerce, conversion, e-commerce, eCommerce Video, marketing, sales, video marketing, Video Production Tips, Videos About Video, YouTube Marketing Tips Tagged with: , ,

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