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Facebook Live Playbook: Best Practices and Tips for 2017 [Free White Paper]

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Facebook Live has gone from a nice-have to a must-have, and changed the way publishers distribute their content and build their subscriber base on the platform. As video dominates the Facebook user’s News Feed, live video is perhaps the best

Posted in algorithm, best practices, brands, distribution, engagement, Facebook, live stream, Live Video Streaming, marketing, metrics, Social Video, social video marketing, strategy, Tubular Insights, TubularLabs, video marketer, video marketing, video platforms, Video Production Tips, whitepaper, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

A Day in The Life Of: Head of Programming at Viral Video Sensation Jukin Media

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Jukin Media is home to some of the most famous viral clips on the Internet, and if you have ever searched for fail videos or cute animal clips, the chances are you have landed on a channel owned by the

Posted in brands, compilations, distribution, engagement, Facebook, live stream, programming, Social Video, sponsorship, strategy, subscribers, Tubular, user-generated content, video marketing, video platforms, Video Production Tips, video views, viral video, Web Series, YouTube Channel, YouTube Marketing Tips Tagged with: , ,

Instagram Video Was the Big Hit of Viacom’s 2016 VMA’s

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While linear broadcast ratings were down for the 2016 VMA’s, digital video views and engagements saw significant increases – especially on Instagram. In fact, total video engagements increased 58% on Instagram for VMA videos vs. last year!

Posted in 18-34, broadcast, celebrity, digital video, distribution, engagement, Instagram video, Social Video, tent-pole, TubularLabs, viacom, Video Production Tips, video views, YouTube Marketing Tips Tagged with: , ,

A Day in the Life: BBC Worldwide's YouTube Channel Manager Thomas Martin

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BBC Worldwide on YouTube carries some of the corporation’s most well-known content, including Doctor Who, Sherlock, and Top Gear. We talked to its Senior YouTube Channel Manager who takes us through his day, and tells us about his biggest challenges

Posted in BBC, brands, British Broadcasting Corporation, digital video, distribution, metrics, original content, programming, Social Video, television, Tubular, video marketing, Video Production Tips, YouTube, YouTube Analytics, YouTube Channel, YouTube Marketing Tips, YouTube network, ^Featured Insights Tagged with: , ,

Periscope, Facebook Live, and YouTube Mobile Live Streaming, Oh My!

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We take a close look at Periscope, Facebook Live, and YouTube mobile live streaming, and how some brands and video marketers are using these platforms to their advantage.

Posted in bandwidth, best practices, brands, broadcast, distribution, Facebook, live stream, Live Video Streaming, marketing, Meerkat, mobile, optimization, Periscope, ReelSEO, social network, strategy, streaming, Twitter, video marketer, video marketing, Video Production Tips, YouTube, youtube live, YouTube Marketing Tips Tagged with: , ,

How NowThis Became the Most Watched News Publisher on Facebook

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NowThis is the most-watched news publisher on Facebook, with over 1.2B video views on the platform in April 2016. Learn how this Millennial-friendly publisher is crushing traditional broadcasters when it comes to news and current affairs distribution.

Posted in 18-34, 360 degree video, brands, consumption, demographics, distribution, engagement, Facebook, Facebook Video, Millennials, news and politics, NowThis, partnership, playlists, political, publishing, short-form, social media, Social Video, strategy, video marketing, video platforms, Video Production Tips, video views, viral, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

Big Brands Back Big Investment in Online Video

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The 2016 NewFronts showcased a host of new online video initiatives from big brands like The New York Times, Hulu, Hearst, and Playboy. We take a look at how media companies are investing big in video content in 2016.

Posted in advertising, brands, cat videos, digital video, distribution, Facebook, Fullscreen, Hulu, Instagram video, Newfronts, original content, SnapChat, storytelling, video ad, video marketer, video marketing, Video Production Tips, video views, YouTube, YouTube Marketing Tips Tagged with: , ,

U.S. Politics and the Late Night Talk Show: Who is Winning on Social Video?

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Late Night Talk Shows are not only on the cutting edge of pop culture, but they are also winning big across social media for social video content relating to the 2016 Presidential Election. We take a look at how Fallon,

Posted in CBS, Comedy Central, distribution, engagement, Facebook Video, HBO, Instagram, metrics, NBC, political, politics, Social Video, TubularLabs, Twitter, Video Production Tips, video views, Vine, YouTube, YouTube Marketing Tips Tagged with: , ,

17 Video Marketing Tips for a Winning Strategy [Free Whitepaper]

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Do you want to keep up with best practice in optimising, distributing, and marketing your video content? At ReelSEO, we’ve put together 17 of our best and most effective video marketing tips in a free whitepaper that you can download

Posted in consumption, distribution, earned media, gaming, Instagram video, marketing, tips, video campaign, video marketer, video marketing, Video Production Tips, whitepaper, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

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