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What Marketers Need to Know About the Changes Coming to Facebook and YouTube

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Both Facebook and YouTube have announced some pretty important changes to their video advertising formats well in advance. So what do marketers need to know to keep ahead of the game?

Posted in ads, advertising, autoplay, digital advertising, Facebook Video, formats, mobile, SnapChat, social network, video ad, Video Advertising, video marketer, video marketing, Video Production Tips, YouTube, YouTube Marketing Tips Tagged with: , ,

12 Brand New Slides Every Video Marketer Should Read Right Now

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The legendary Mary Meeker has released 213 brand new state-of-the-internet slides for 2016. Here’s the insights, trends, and new data that video marketers NEED to know.

Posted in advertising, broadcast, consumption, digital advertising, engagement, Facebook, Google, India, live stream, mobile, SnapChat, social media, social network, statistics, streaming, Twitter, user-generated content, video marketer, video marketing, Video Production Tips, Video Statistics & Market Research, video views, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

Do You Really Know the Impact of Social Video on Your Brand?

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With 75% of mobile Internet traffic predicted to be video content by 2020, brands needs to work with new metrics to determine how their content is performing across social video platforms like Facebook, YouTube, Twitter, Instagram, and Vine. We take

Posted in advertising, analytics, best practices, brands, Buzzfeed, digital advertising, engagement, Facebook, Google, IAB, Instagram, marketing, metrics, social media, social media marketing, social network, Social Video, video marketer, video marketing, Video Production Tips, Video Tools & Software, Vine, YouTube, YouTube Analytics, youtube marketing, YouTube Marketing Tips Tagged with: , ,

TV Everywhere Video Ad Views Increase by 368% in Q3 2014

Viewers who are signed up to TV subscription, or TV Everywhere, services are becoming increasingly receptive to online video advertising. 46% of long-form and live video ad views now come from users signed up to a TV Everywhere service, an

Posted in ads, advertising, broadcaster, digital advertising, digital video, Freewheel, Internet TV, long-form, metrics, monetization, paywall, publishing, streaming, subscription service, television, TV Everywhere, Video Advertising, video marketer, Video Production Tips, Video Trends & Research, YouTube, YouTube Marketing Tips Tagged with: , ,

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