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Video Will Account for 79% of Global Internet Traffic by 2020 (So Increase Your Video Marketing Budget NOW)

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Cisco predicts that video will account for a staggering 79% of global Internet traffic by 2020, so now is the right time to increase your video marketing budget and resources, and lock down your video content strategy.

Posted in analytics, B2B, B2C, best practices, brand awareness, Cisco, content marketing, digital video, engagement, Facebook, Google, social media, video marketer, video marketing, Video Production Tips, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

The Top Trends and Insights for Video Marketing in 2017

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In the ever-changing world of online video, we take an in-depth look at the top trends and insights for video marketing in 2017.

Posted in brands, content marketing, Facebook Video, Google, Instagram, Millennials, SnapChat, statistics, streaming, Tubular Insights, Twitter, video marketer, video marketing, Video Production Tips, Vine, virtual reality, watch time, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

Online Video Metrics That Really Matter for B2B, B2C, and Influencer Marketers

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In the second of our series, we take a deep-dive into the online video metrics that really matter for B2B, and B2C brands and marketers, as well as for Influencer marketing teams.

Posted in Adwords, B2B, B2C, brands, content marketing, conversion, digital video, engagement, Facebook, Google, influencer marketing, influencers, metrics, social media, social media marketing, Social Video, Tubular, video marketer, video marketing, video platforms, video player, Video Production Tips, video strategies, YouTube, YouTube Analytics, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

Online Video Metrics that Really Matter for Media Companies, Publishers, and Creators

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Over the past decade, video measurement has gotten much more robust – and a lot more complex. We take a look at the online video metrics that really matter, particularly for media companies, video publishers, and video content creators.

Posted in analytics, brand awareness, content marketing, digital video, earned media, engagement, Facebook Video, gaming, influencer marketing, metrics, mobile, social media marketing, TubularLabs, video marketer, video marketing, video platforms, Video Production Tips, video views, watch time, YouTube, YouTube Analytics, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

The Future of Marketing Lies with YouTube & Facebook Video

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A new report confirms that 48% of marketers will include YouTube in their content marketing strategy, with 39% stating that Facebook Video will also play a major part in campaigns.

Posted in B2B, B2C, brands, content marketing, digital video, Facebook Video, Instagram, mobile, SnapChat, social media, social network, video marketer, video marketing, Video Production Tips, Vine, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

Top 7 Social Video Tips & Takeaways from Social Media Marketing World

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There were some amazing takeaways and tips for brands, creators, and video marketers from this year’s Social Media Marketing World. We’re a long way from the days when social media marketers viewed video and YouTube as a small piece of

Posted in content marketing, Facebook Video, Google, influencer marketing, Instagram, SnapChat, Social Video, tips, Twitter, Video Industry Events, video marketer, video marketing, video platforms, Video Production Tips, Vine, YouTube, youtube live, YouTube Marketing Tips Tagged with: , ,

Meet The Brands Who Broke Into the Mainstream with YouTube

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YouTube has given many brands the opportunity to raise awareness for their products and services via video. We take a look at 4 companies who used YouTube in innovative ways to reach their audience. Also, we confirm 5 ways video

Posted in advertising, branded content, branded video, brands, commerce, content marketing, e-commerce, engagement, GoPro, influencers, Millennials, Periscope, social media, user experience, video ad, video marketing, Video Production Tips, video views, viral, YouTube, youtube advertising, YouTube Channel, youtube marketing, YouTube Marketing Tips, YouTube TrueView Tagged with: , ,

Video Marketing Review of the Year: The Top 15 ReelSEO Posts of 2015

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2015 was a momentous year in video marketing, so let’s take a look back at 15 of the most read, shared, and talked-about ReelSEO posts of 2015. These are the articles that offered the best strategic insights, critical data, tactical

Posted in advertising, branded video, brands, Buzzfeed, content marketing, engagement, Facebook Video, football, freebooting, infographic, metrics, ReelSEO, soccer, strategy, TubularLabs, Vidcon, video ad, video marketer, video marketing, Video Production Tips, YouTube, YouTube Creators, YouTube Marketing Tips, YouTube Red Tagged with: , ,

73% of B2B Marketers Say Video Positively Impacts Marketing ROI

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A new study from the Web Video Marketing Council, and ReelSEO, confirms that 73% of respondents believe that video positively impacts marketing results and ROI. 83% of those companies surveyed are using video content for website marketing, with another 50%

Posted in B2B, brand awareness, brands, content marketing, ReelSEO, report, research, strategy, study, survey, video marketer, video marketing, Video Production Tips, Video Statistics & Market Research, web video marketing council, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

How Big Brands Hook Viewers with Emotional Content: 4 Takeaways for Video Marketers

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Big brands have always known that creating authentic, emotional video content is the best way to reach an audience. Now the rest of us are catching on, and many startups and smaller brands are leveraging the power of emotional impact

Posted in ads, advertising, content marketing, marketing, research, story, strategy, Super Bowl, television, video marketer, video marketing, Video Production Tips, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

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