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Twitter Video Player: Native Uploads Only Please, No YouTube

Details about the new Twitter video player have been spotted, and they give users some insight into what they can expect. One feature is that videos have to be directly uploaded to Twitter, so no YouTube links or embeds allowed.

Posted in advertising, analytics, completion rates, formats, mp4, social network, Social Video, Twitter, video player, Video Production Tips, widgets, YouTube, YouTube Marketing Tips Tagged with: , ,

Video Ads Land on Flipboard and They Won’t Auto-play

Hot on the heels of Spotify, another mega-site is embracing video advertising via its mobile app. This time it’s Flipboard, the content curation social platform with 100 million active users. And, unlike Facebook, the video ads won’t auto-play so the

Posted in ads, advertising, auto-play, brands, completion rates, curation, engagement, Flipboard, mobile, Mobile Video, mobile video advertising, video ad, Video Advertising, video campaign, Video Production Tips, YouTube Marketing Tips Tagged with: , ,

Keep Facebook Videos Short and Sweet for Best Engagement

With more videos than ever appearing in Facebook’s News Feed, video marketers need to take note of what is going to work for them. A new study suggests that viewers will engage with a video on Facebook, and watch it

Posted in algorithm, auto-play, completion rates, engagement, Facebook, metrics, Social Video, statistics, strategy, video marketing, Video Production Tips, watch time, YouTube, YouTube Marketing Tips Tagged with: , ,

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