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How Charities are Using Video to Raise Awareness for Nepal

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In the aftermath of the devastating Nepal earthquake, how are charities using video to rise above the noise of news footage and user-generated content to reach out those willing to donate? And how can charities maximum their impact in the

Posted in charities, charity, drone, Facebook, Google Trends, smartphone, social media, user-generated content, video marketing, Video Production Tips, video views, YouTube, YouTube Marketing Tips Tagged with: , ,

A Guide to YouTube Interactive Cards ► Future of Annotations

YouTube users can finally access see annotations on their mobile devices in the form of new YouTube Cards! Creators can use the Cards to add extra interactivity to their videos, and inform the viewer about other websites, videos, playlists, fundraising,

Posted in annotations, brands, call-to-action, charities, description, Fan Funding, how-to, Kickstarter, Livestream, mobile, mobile annotations, Mobile Video, non-profit, optimization, playlists, subscribers, Video Production Tips, Video Tools & Software, watch time, YouTube, YouTube Cards, youtube marketing, YouTube Marketing Tips Tagged with: , ,

ALS Ice Bucket Challenge Results: Biggest Video Meme Ever, 1.3B Views

The ALS #IceBucketChallenge was a uniquely video-orientated phenomenon that swept across the world in a matter of days over the summer of 2014. It dominated the social feeds of hundreds of millions, and is the biggest video meme ever with

Posted in celebrity, charities, events, Facebook, Google, marketing, meme, non-profit, search engine, social media, Social Video, Video Advertising Trends & Tips, video camera, video marketing, video platforms, Video Production Tips, viral video, Viral Video Marketing, YouTube, YouTube Marketing Tips Tagged with: , ,

Video Marketing for Non-Profits: Campaigns Generated 670M Views in 2014

Video is an incredibly powerful medium for charities and non-profit organizations to use as part of their digital marketing strategies. This year alone, branded non-profit videos have generated 670 million views, and raised awareness for a huge number of causes.

Posted in branded video, brands, charities, charity, content marketing, influencers, KONY 2012, niche, non-profit, Social Video, storytelling, video campaign, video marketing, Video Production Tips, video views, viral, YouTube, YouTube Marketing Tips Tagged with: , ,

What are the Top Six Social Video Trends for Brands in 2015?

Brands, agencies, and video marketers should already be gearing up for next year’s campaigns, but what are the top social video trends of 2015, and how can brands take advantage of the opportunities around them?

Posted in advertising, brands, charities, collaboration, commercial, consumption, mobile, social network, Social Video, storytelling, strategy, video ad, Video Advertising Trends & Tips, video campaign, video marketer, video marketing, Video Production Tips, viral, viral video, YouTube, YouTube Marketing Tips Tagged with: , ,

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