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Starbucks Vs. Dunkin' Donuts: How These Brands Leverage Cross-Platform Video

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Dunkin’ Donuts and Starbucks both use video to promote their brand, products, and ethos to their target audience, and beyond. But which company is succeeding in engaging viewers, and what lessons can be learnt by other video marketers?

Posted in best practices, Brand Vs. Brand, brands, engagement, Facebook, Instagram, Linkedin, marketing, social media, social network, Social Video, social video marketing, Twitter, Video Production Tips, Video Statistics & Market Research, Vine, YouTube, YouTube Channel, YouTube Marketing Tips Tagged with: , ,

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