Blog Archives

Auto Added by WPeMatico

Video Will Account for 79% of Global Internet Traffic by 2020 (So Increase Your Video Marketing Budget NOW)

Video-Will-Account-for-79-of-Global-Internet-Traffic-by-2020-200x80

Cisco predicts that video will account for a staggering 79% of global Internet traffic by 2020, so now is the right time to increase your video marketing budget and resources, and lock down your video content strategy.

Posted in analytics, B2B, B2C, best practices, brand awareness, Cisco, content marketing, digital video, engagement, Facebook, Google, social media, video marketer, video marketing, Video Production Tips, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

Online Video Metrics That Really Matter for B2B, B2C, and Influencer Marketers

Online-Video-Metrics-That-Really-Matter-for-B2B-B2C-Influencer-Marketers-200x129

In the second of our series, we take a deep-dive into the online video metrics that really matter for B2B, and B2C brands and marketers, as well as for Influencer marketing teams.

Posted in Adwords, B2B, B2C, brands, content marketing, conversion, digital video, engagement, Facebook, Google, influencer marketing, influencers, metrics, social media, social media marketing, Social Video, Tubular, video marketer, video marketing, video platforms, video player, Video Production Tips, video strategies, YouTube, YouTube Analytics, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

The Future of Marketing Lies with YouTube & Facebook Video

YouTube-Facebook-Video-Future-of-Marketing-200x140

A new report confirms that 48% of marketers will include YouTube in their content marketing strategy, with 39% stating that Facebook Video will also play a major part in campaigns.

Posted in B2B, B2C, brands, content marketing, digital video, Facebook Video, Instagram, mobile, SnapChat, social media, social network, video marketer, video marketing, Video Production Tips, Vine, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

The New Video Marketing: Community, Not Content, is King

the-new-video-marketing-rules-200x133

The online video landscape has changed and the balance of power now resides with the audience and influential video creators, rather than with the brands and advertisers. Great video content will always do well, but it’s community engagement that is

Posted in advertising, agencies, B2B, brands, digital video, engagement, influencers, marketing, pre-roll, strategy, television, Video Advertising, video marketer, video marketing, Video Production Tips, YouTube, YouTube Marketing Tips Tagged with: , ,

73% of B2B Marketers Say Video Positively Impacts Marketing ROI

b2b-video-marketing-survey-results-2015-200x113

A new study from the Web Video Marketing Council, and ReelSEO, confirms that 73% of respondents believe that video positively impacts marketing results and ROI. 83% of those companies surveyed are using video content for website marketing, with another 50%

Posted in B2B, brand awareness, brands, content marketing, ReelSEO, report, research, strategy, study, survey, video marketer, video marketing, Video Production Tips, Video Statistics & Market Research, web video marketing council, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

ATTN B2B Marketers: How's Video Working for You? [Survey]

b2b-video-marketing-200x118

As part of our annual Video Marketing Survey, we want to get a better understanding of the wins, as well as challenges, that face the B2B video marketer. If you’re part of a B2B marketing team, we’d love you to

Posted in B2B, business video, conversion, marketing, survey, video marketer, Video Production Tips, Web Video Industry News, web video marketing council, YouTube Marketing Tips Tagged with: , ,

3 Top Tips for a Successful B2B Marketing Video Strategy [Creator's Tip #168]

43% of businesses looking to source a product or service from another brand use online video as part of their research process. So, how do you make your B2B video stand out from the crowd? We show you 3 ways

Posted in B2B, B2C, content marketing, keywords, optimize, strategy, video marketing, Video Production Tips, Videos About Video, YouTube Marketing Tips Tagged with: , ,

76% of B2B Marketers Use Video Content Marketing, YouTube Top Choice

A new report confirms that video is among the top choices for an effective B2B content marketing campaign, with 76% of respondents confirming that video publication and distribution is one of the most effective digital marketing strategies, and a core

Posted in B2B, brand awareness, brands, content marketing, conversion, distribution, marketing, metrics, report, research, social media, social network, strategy, survey, Video Production Tips, Video Trends & Research, Vimeo, YouTube, YouTube Marketing Tips Tagged with: , ,

71% of Marketers Confirm Video Converts Better Than Other Content [Study]

Incorporating video content into your digital marketing strategy is an incredibly effective way of reaching your target audience. But it never hurts to have some research that backs that approach up, right? A new study confirms that online video has

Posted in B2B, B2C, brands, content marketing, conversion, engagement, exposure, hosting, metrics, report, research, ROI, strategy, study, survey, video marketing, Video Production Tips, Video Trends & Research, Vimeo, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

Recent Comments

    Categories