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Video Advertisers: Your Target Audience is Watching and Engaging via Mobile

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Did you know that more than half of YouTube views and 65% of Facebook video views occur on mobile devices? The ever-increasing overlap between mobile usage and video consumption means that the top 3 priorities of video advertisers and marketers

Posted in advertising, Adwords, Android, Apple, branded content, consumption, digital video, e-commerce, Google, iOS, Millennials, mobile, mobile advertising, Mobile Video, mobile video advertising, smartphone, strategy, tablet, TV, video ad, Video Advertising, video marketing, Video Production Tips, Video Statistics & Market Research, video views, watch time, YouTube, YouTube Marketing Tips, YouTube Red Tagged with: , ,

Kodak PIXPRO SP360 Action Camera: The Reel Review

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Now that YouTube fully supports 360 degree video content, more creators are looking for a good entry-level camera that will allow them to film, and upload, footage easily. We take a look at the KODAK PIXPRO SP360 Action Camera, and

Posted in 360 degree video, Android, audio, camera, cameras, film, review, Vidcon, video production, Video Production Tips, YouTube, YouTube Marketing Tips Tagged with: , ,

Have a Break, Have a YouTube Video with KITKAT

Nestlé and YouTube are partnering on a new advertising campaign for the KITKAT chocolate bar in the UK. But it is the confectionary brand’s collaborations with well-known YouTube creators that is driving real engagement online.

Posted in Android, brands, collaboration, engagement, Google, hero, hub, hygiene, influencers, mobile, strategy, TubularLabs, video marketing, Video Production Tips, YouTube, YouTube Channel, YouTube Creators, youtube marketing, YouTube Marketing Tips Tagged with: , ,

Generate More Video Views With Facebook's Call-to-action Feature

Did you know you can guide users into watching a brand or campaign video with Facebook’s free Call-to-action feature for Business pages? We show you how, and suggest what kind of video content would work well.

Posted in Android, brands, call-to-action, Facebook, iOS, Social Video, Video Production Tips, video views, YouTube Marketing Tips Tagged with: , ,

Can Meerkat Claw its Way to the Top of the Live-streaming Video Apps?

The Meerkat app works with Twitter to bring live-streaming video to the social network, and it’s creating quite the buzz in the online video industry. As long as somebody has the link to your Meerkat stream they can view it

Posted in Android, broadcast, events, live stream, Livestream, Meerkat, Mobile Video, social media, Social Video, streaming, Twitter, Video Production Tips, YouTube Marketing Tips Tagged with: , ,

Correct Vertical YouTube Videos With This Nifty 2 Second Trick

Although it would be super-cool if everyone that filmed video on their mobile devices shot the footage in landscape, that’s not always realistic. However, you can be pro-active and use one of the little tricks that the Internet offers to

Posted in Android, iOS, iPhone, mobile, smartphone, user experience, video apps, Video Production Tips, Video Tools & Software, YouTube, YouTube Marketing Tips Tagged with: , ,

New Video App Makes YouTube Safe for the Whole Family

YouTube is the wild west of entertainment if you have a young family. One minute your child could be watching a short clip of Thomas the Tank Engine, the next they could be watching a parody of the show that

Posted in Android, child-friendly, Google, video apps, Video Production Tips, Video Tools & Software, YouTube, YouTube Marketing Tips Tagged with: , ,

Spotify To Run Video Ads in Exchange for 30 Mins of Free Music

Lovers of free music should be thrilled to hear that Spotify will be rolling out a half hour of it via its mobile app in exchange for simply watching a video ad. In a new trial, due for release later

Posted in Android, brands, iOS, mobile, music video, smartphone, Spotify, streaming, tablet, video ad, Video Advertising, Video Production Tips, YouTube Marketing Tips Tagged with: , ,

33 Amazing YouTube Facts and Stats to Tweet and Share

Ever wondered how many hours of video are uploaded to YouTube every 10 seconds? Or how many billions and billions of hours of cat videos, how-tos, music videos, beauty tutorials, and unboxings we watch every month? YouTube is an amazing

Posted in 18-34, Android, closed captions, Content ID, Gangnam Style, Google, long-form, mobile, PewDiePie, smartphone, statistics, subscribers, video ad, Video Production Tips, Video Trends & Research, video views, viral video, YouTube, YouTube Channel, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

Google’s New ‘Play Store’ Design is More Video Friendly Than Ever

One of the main differences between the Google Play store and the Apple App store is that Google allows the use of video. This is so important for developers, as they can quickly show the potential buyer the top features

Posted in Android, Apple, discovery, Google, software, video apps, video discovery, video marketing, Video Production Tips, YouTube Marketing Tips Tagged with: , ,

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