Monthly Archives: May 2016

12 Reasons Why Video is Changing Everything for Traditional Media

video-changing-traditional-media-200x200

2016 sees video firmly at the forefront of consumer consumption, whatever the platform, whatever the device. Traditional media publishers and new players in digital media must deliver video content to the audience on the audience’s terms.

Posted in advertising, brands, Buzzfeed, Comscore, consumption, digital video, engagement, Facebook, live stream, long-form, Millennials, Mobile Video, programmatic, social media, streaming, video ad, Video Advertising, video marketing, Video Production Tips, virtual reality, YouTube Marketing Tips Tagged with: , ,

YouTube Creator Rankings Leaderboard – Most Popular YouTube Channels April 2016

top-youtube-channels-200x93

Videos uploaded to YouTube in April 2016 generated over 100 billion views, and music, and children-focused channels were among those with the highest view counts. We take a look at the most-watched YouTube channels for last month.

Posted in brands, engagement, Leaderboards, marketing, music video, original content, Video Production Tips, Video Statistics & Market Research, watch time, YouTube, YouTube Channel, YouTube Creators, youtube marketing, YouTube Marketing Tips Tagged with: , ,

The Top Facebook Video Publishers: April 2016 Most-Popular

top-facebook-creators-200x93

BuzzFeed Tasty, The Lad Bible, NowThisNews and Tastemade, were some of the most watched publishers on Facebook for video content in April 2016. Take a look at the brand new Tubular Leaderboard for top Facebook creators for more information.

Posted in Buzzfeed, Facebook, Leaderboards, original content, social media, social network, Social Video, TubularLabs, Video Production Tips, Video Statistics & Market Research, video views, YouTube Marketing Tips Tagged with: , ,

Chewbacca Mask Video Smashes Facebook Live Record: 141M Views and Counting

chewbacca-mask-facebook-live-video-record-200x150

Who would have thought that a video about a Chewbacca mask would not only go viral across the Internet, but would shatter all Facebook Live records in just 4 days! And, with over 140M+ views, a number of brands are

Posted in earned media, engagement, Facebook, Facebook Video, influencer marketing, live stream, Live Video Streaming, Social Video, Star Wars, streaming, unboxing, Video Production Tips, video views, viral video, YouTube Marketing Tips Tagged with: , ,

29 Big Online Video Marketing Statistics That Media Brands Need to Know 

video-marketing-statistics-200x200

Traditional media brands need to incorporate digital video as part of their marketing strategy in 2016 and beyond. We take a look at 29 tweetable reasons why.

Posted in brands, broadcast, cable TV, digital video, Facebook, Facebook Video, Google, mobile, Mobile Video, native advertising, network, SnapChat, statistics, video ad, Video Advertising, video marketing, Video Production Tips, Video Statistics & Market Research, YouTube, YouTube Marketing Tips Tagged with: , ,

How NowThis Became the Most Watched News Publisher on Facebook

nowthis-news-facebook-strategy-200x113

NowThis is the most-watched news publisher on Facebook, with over 1.2B video views on the platform in April 2016. Learn how this Millennial-friendly publisher is crushing traditional broadcasters when it comes to news and current affairs distribution.

Posted in 18-34, 360 degree video, brands, consumption, demographics, distribution, engagement, Facebook, Facebook Video, Millennials, news and politics, NowThis, partnership, playlists, political, publishing, short-form, social media, Social Video, strategy, video marketing, video platforms, Video Production Tips, video views, viral, YouTube, YouTube Marketing Tips, ^Featured Insights Tagged with: , ,

List of Video Sharing Web Sites Like YouTube – Share Your Videos [Updated]

youtube-hero-hub-hygiene-video-content-strategy-200x120

We’ve updated our list of video sharing websites like YouTube. Find out about the main video sites that let you to share & upload video online for free.

Posted in broadcast, DailyMotion, engagement, Facebook, Facebook Video, Instagram video, live stream, Millennials, Mobile Video, optimization, Periscope, smartphone, SnapChat, social media, streaming, Tip Jar, Twitch, Twitter, uploading, Ustream, video apps, video platforms, Video Production Tips, video search, Video SEO, Video Sharing, Vimeo On Demand, Vine, YouTube, youtube live, YouTube Marketing Tips, YouTube optimization, ^Featured Insights Tagged with: , ,

Big Brands Back Big Investment in Online Video

brands-invest-in-oline-video-2016-200x140

The 2016 NewFronts showcased a host of new online video initiatives from big brands like The New York Times, Hulu, Hearst, and Playboy. We take a look at how media companies are investing big in video content in 2016.

Posted in advertising, brands, cat videos, digital video, distribution, Facebook, Fullscreen, Hulu, Instagram video, Newfronts, original content, SnapChat, storytelling, video ad, video marketer, video marketing, Video Production Tips, video views, YouTube, YouTube Marketing Tips Tagged with: , ,

YouTube Reaches More 18-49 Year Olds Than Top 10 Primetime US TV Shows

sequential-retargeting-remarketing-youtube-200x133

In its annual Brandcast event, YouTube confirmed that it reaches more US 18-49 year-olds during prime time than the top 10 TV shows combined, and that brands who advertise on YouTube rather than TV during primetime reach 56% more of

Posted in advertising, brands, digital video, Google, marketing, mobile, Newfronts, programmatic, Sesame Street, TV advertising, Video Advertising, video marketing, Video Production Tips, Video Statistics & Market Research, YouTube, YouTube Channel, YouTube Creators, YouTube Marketing Tips, YouTube stars Tagged with: , ,

How to Use Sequential Retargeting in Google Adwords for YouTube

sequential-retargeting-youtube-google-adwords-200x132

Did you know that you can use sequential retargeting as part of your Google Adwords for YouTube advertising campaign? By specifically targeting viewers based on their previous actions, you can return different content based on where they are in the

Posted in advertising, Adwords, analytics, brands, Google, marketing, remarketing, retargeting, strategy, video ad, Video Advertising, Video Production Tips, YouTube, youtube advertising, youtube marketing, YouTube Marketing Tips Tagged with: , ,

Recent Comments

    Categories